The Bolzano Film Festival Bozen – BFFB restarted 2022 with a new direction, a new board of directors behind it, a new energy and the desire to reinvent itself considering its specificity within the context of a territory such as Alto Adige / Südtirol. Rethinking it in its local, regional, national and international context. It is a question of understanding what the identity of the Festival is, what its present and future might be. It is a question of finding answers to quite a few questions, while also relying on some essential convictions.
What opportunities could be built? What is the function of a film festival nowadays? Or rather, what is the function of small or medium-sized festivals? What relationship is established with the territory in which it is located, with the city? One cannot therefore rethink a festival without finding new answers to these questions.
Surely a festival, never before as in this moment, grappling with an audiovisual universe in perpetual transition, can only assert itself if it builds a strong identity. It must become something unique. It must be an event, where the people involved, the spectators, the insiders want to attend because they feel at ease. It must be a moment of pleasure, of cultural, artistic, human, professional growth. Of course we are talking about a process of development, which cannot be exhausted in the space of a very first year of its new existence. How are these goals to be achieved? We are working on it.
But what does it mean to talk about identity today, for a festival? Identity, function, objectives, geographical contextualisation. These are organisms that cannot be static and are instead in perpetual motion. Knowledge and confrontation with one’s own world necessarily pass through dialogue, the investigation of foreign worlds, with the outside oneself. All this also happens in cinema, in cinematic storytelling where countless films move away from local realities that may seem obvious and open up to the world, to worlds. Even in cinema, therefore, identities, interests, ethnic specificities, are increasingly mixed, eluding easy categorisation.